Keep your brand ahead
in the beauty world.
We analyze the trends transforming the industry for you to anticipate the market.
From packaging to experiences, we identify key innovations and what truly resonates
with new generations, giving you the strategic vision to anticipate the market, find
opportunities, and launch products that inspire, stand out, and lead the way.
What we do
The Beauty Insighter the beauty first think tank
The Beauty Insighter is the think tank of We Are Aktivists, the first ecosystem of creative agencies dedicated exclusively to the beauty industry. With international reach, we unite strategy, research, and design expertise to help brands anticipate change and lead with clarity.
Our team blends deep knowledge of consumer behavior, data, and market dynamics with creativity and innovation. From trend forecasting to product research, from customer insights to strategic consulting, we turn complexity into opportunity and insight into action.
Led by Juan Campderá Lozano, founder of We Are Aktivists and a pioneer with over 20 years of experience shaping premium beauty brands, we are building the largest community of top talent, innovators, and businesses in beauty.
At The Beauty Insighter, we are more than consultants, we are a movement. A movement for clarity, creativity, and conscious transformation in an ever-evolving industry. Join us. Become an Aktivist. Together, let’s reimagine the future of beauty.
Strategy consulting
Bridging audience understanding with bold strategic moves.
Through market and user insight, we align vision with strategy, turning goals into roadmaps and ambition into measurable progress.
In this space, understanding becomes direction, and every insight moves you closer to the heart of what your business, and your audience, truly values.
Product and market research
Strategic curiosity is the force driving the development of products that make a difference.
Understanding consumer needs, market demand, competitive landscapes, and product performance to inform positioning and innovation.
From identifying unmet needs to assessing product performance and perception, our research reveals the opportunities that drive smarter positioning, sharper differentiation, and more meaningful innovation.
Customer insights
Where deep consumer understanding drives true BUSINESS
Deep dives into customer behavior, motivations, preferences, and journeys to shape meaningful experiences and strategies.
By mapping the entire customer journey, we identify critical touchpoints and emotional drivers that shape experiences. These insights empower us to craft strategies and solutions that resonate authentically, fostering lasting relationships and driving meaningful business outcomes.
Trend forecasting
Where signals become stories, and the future
takes shape.
We scout the cultural horizon, decoding emerging behaviors, shifts, and signals to help you stay ahead of change.
From global movements to subtle shifts in mindset, we translate complexity into clarity, so your brand can anticipate, adapt, and lead with relevance.
To stay ahead of the industry be informed and never miss a Hint.
The beauty-first creative
think tank
We are the first ecosystem of creative agencies specialized in the beauty sector. The first creative think tank focused on professionals and brands leading the industry.
With international reach, we strategically lead the value chain of creative services in the beauty, cosmetics, and fragrance sectors.
Our ecosystem of agencies delivers coordinated, tailored, and highly specialized solutions across every area of the value chain. Our unique expertise puts you one step ahead of the market & competition,
Be an Aktivists and get your customer in love with you.
